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  1. News Article News Article Research & Resources

    10 steps to successfully make a plan to quit smoking

    Get a jump start on making your New Year’s resolution to quit smoking a successful one. Follow these 10 steps to making a quit plan.

  2. News Article News Article Research & Resources

    Nearly half of young vapers resolve to quit e-cigarettes in 2020

    Many 15- to 24-year-olds who vape say quitting e-cigarettes is a 2020 resolution, according to a new survey.

  3. Truth Initiative Launches Animated truth® Campaign: "Toxic Therapy from Your Vape" featuring Actor Chris Parnell to Address Alarming Connection between Vaping Nicotine and Youth Mental Health

    The campaign features Chris Parnell in an animated role as a vape-turned-faux therapist, shedding light on the misconception that vaping nicotine helps allev

  4. News Article News Article Research & Resources

    Top music videos are viewed billions of times on YouTube – and many glamorize smoking and vaping

    Twice as many music videos for the most popular songs, according to Billboard charts, portrayed tobacco in 2022 compared to 2021 and were viewed almost 7 bil

  5. Report Report Research & Resources

    Vaping Lingo Dictionary: A guide to popular terms and devices

    This resource presents a list of popular words, phrases, products and general language used to refer to vaping/e-cigarette use.

  6. News Article News Article Research & Resources

    Stress cited as top barrier to quitting for young adult smokers

    More than half of young adult cigarette smokers say that losing the ability to handle stress and withdrawal or cravings are barriers to quitting smoking, acc

  7. Research Article Research Article Research & Resources

    How online tools to help smokers quit can go viral

    Online tools to help smokers quit can be designed to make it more likely that users will share the apps and make them “go viral”

  8. Research Article Research Article Research & Resources

    What helps smokers stick with an Internet quit smoking program?

    Smokers who use an Internet quit smoking program are more likely to stick with it if they connect with other members in an online social network.

  9. News Article News Article Research & Resources

    Three ways to support loved ones while they quit smoking

    If someone you care about is quitting tobacco, it can be difficult to know what to say and do. Here are three tips for people supporting a quitter.

  10. Research Article Research Article Research & Resources

    How online social relationships help smokers quit tobacco

    Online communities foster relationships among members that can play an important role in helping smokers quit, according to new research from the Schroeder I

  11. News Article News Article Research & Resources

    A lot of youth think they aren’t vaping nicotine, but is that true?

    Even though nearly all e-cigarettes sold in regular retail stores contain nicotine, the majority of youth e-cigarette users think they vape only flavoring.

  12. News Article News Article Research & Resources

    How a free vaping prevention curriculum can help middle schools

    Here’s why Vaping: Know the truth is meeting an urgent need.