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  1. Report Report Research & Resources

    A classroom crisis: How the youth vaping epidemic is impacting teachers

    As the youth vaping epidemic continues to surge, schools are playing a central role in confronting and addressing the crisis.

  2. Page

    Stop the Influence: Reject Big Tobacco and Vape Money

    Truth Initiative and the African American Tobacco Control Leadership Council, Black Women’s Health Imperative, and Campaign for Tobacco-Free Kids are calling on organizations to reject funding and partnership from tobacco and vaping companies. Sign the pledge!

  3. News Article News Article Research & Resources

    How digital tools can help tobacco users quit for good

    With annual quit success rates at roughly 7%, new digital-based quit tools — everything from online social communities to text message-based programs — are h

  4. News Article News Article Research & Resources

    Hollywood still struggling to quit smoking in youth films

    Nearly half of the top-grossing, PG-13 films released in 2015 featured tobacco imagery, and independent studios are responsible for a greater share of smokin

  5. truth launches fake vape company “depression stick!” to make a point

    Truth Initiative, revealed its latest youth e-cigarette education effort exposing nicotine’s role as a contributor to the worsening youth mental health crisi

  6. Research Article Research Article Research & Resources

    Why you should quit smoking before having surgery

    In recent years, research has shown that compared to nonsmokers, smokers have a higher chance of surgery-related complications like heart attack, stroke, sho

  7. Page

    Curriculums to Address Vaping Nicotine and Cannabis, & Prescription Drug Misuse

    Our free digital courses offer modern approaches to guide teachers and educate youth about the dangers associated with vaping (nicotine, cannabis, and co-use) and prescription drug misuse, including counterfeit drugs containing fentanyl.

    Through real-world scenarios delivered in truth’s authentic peer-to-peer youth voice, students are empowered to make healthy and informed choices and help others do the same.

  8. News Article News Article Research & Resources

    How e-cigarette brands are trying to link vaping with mental health

    As youth e-cigarette use remains at epidemic levels and many young people report mental health concerns amid the pandemic, these marketing themes can be seen

  9. Research Article Research Article Research & Resources

    Most young e-cigarette users want to quit, 1 in 3 has tried in the past year

    A majority of young e-cigarette users say they intend to quit, with one-third reporting a past-year quit attempt and 15% aiming to quit in the next month, ac

  10. News Article News Article Research & Resources

    Vaping multiplies risk of COVID-19 in teens and young adults

    Young people who had ever used e-cigarettes were five times more likely to be diagnosed with COVID-19 than those who hadn’t vaped.

  11. News Article News Article Research & Resources

    Majority of young vapers worry about COVID-19 risk and want to quit

    Findings from a new Truth Initiative survey reveal that the coronavirus pandemic is motivating many young people who use e-cigarettes to quit vaping.

  12. New Study Reveals Breakthrough Texting Program Aids Young Vapers in Quitting

    More than 27,000 teens and young adults enrolled in a first-of-its-kind quit vaping program within just five weeks after its launch.